Kabajirushi honpo

We created a special website for Kabajirushi Honpo, a brand by long-established umbrella maker Ogawa Co., Ltd., based in Nagoya. With the concept of “umbrellas with modern Japanese flair,” the brand fuses traditional Japanese aesthetics with contemporary design, offering unique patterns that stand out in today’s fashion scene.

To fully express the heritage passed down through generations, the craftsmanship behind each umbrella, and the vivid beauty of the patterns, we designed a playful, visually engaging website. Interactive animations such as spinning umbrellas enhance the user engagement, bringing out the originality and joyful character of the brand’s designs.